By Wendy Mkandawire
The Competition and Fair Trading Commission (CFTC) says it is important to partner with journalists to identify competition infringements and help educate the public on consumer rights.
Speaking during a media engagement yesterday on Wednesday, CFTC Chief Executive Officer Desmond Kaunda said the media plays a critical role in conveying accurate information to the public to popularize the Competition and Fair Trading Act and the Consumer Protection Policy, and to address unfair trade practices affecting consumers.Kaunda said the Commission depends largely on government funding, which he described as insufficient to meet its mandate.
He pointed to Section 19 of the Act, which provides for a levy to support the Commission, but noted that the provision has yet to be operationalized. He said engagements are ongoing to have it effected.
On the Competition and Fair Trading Act, 2024, Kaunda said many businesses are still not fully aware of the new requirements.

He observed that the law now imposes a penalty of 10 percent of annual gross turnover, a figure he said will hit hard on companies earning billions in revenue.
The CEO also disclosed that more than 60 percent of the Commission’s rulings have ended up in court, a development he said is affecting enforcement.
Kaunda urged journalists to help close the information gap and serve as the public’s eyes in flagging unfair business conduct.
